This article originally appeared in The Daily Dot
By Rae Votta
If someone on your holiday shopping list is hoping to kickstart a YouTube career in 2015, buying them presents that will contribute to their production values is a sound investment.
People may be making money off YouTube nowadays, but it takes money to make money. Sure, you can shoot on your smartphone and upload directly to the platform and perhaps have a viral hit, but for sustained viewership, you’ll need to put a little more effort into your channel. The stars of digital video are using some advanced tools and tricks to get those almost-professional-quality shots, and with the right products, anyone can be in line with the Tyler Oakleys or Smoshes of the web. If you’ve got a would-be YouTuber on your Christmas shopping list, here’s the starter-kit of items to get them on their way.
1. A computer and a digital camera or smartphone
We’re going to assume they’ve already got these key essentials, but any laptop that can run video-editing software and any smartphone or digital video camera will do to start.
2. A higher-end video camera
The type of camera you invest in depends on what kind of YouTube content you’re looking to make. For action and adventuring, a GoPro is the standard. They come in a variety of finishes and styles, but if you’re buying now, you might as well invest in the future with the 4K version for $499.
For more straightforward shooting, there’s a massive range. A good starting point would be the Canon 60D, which for $999 will capture a more cinematic production. If the YouTuber has vlog-only aspirations, you can keep it simple. Outside of just a smartphone camera, you could upgrade them to something small and suited for personal shooting, like the Canon Vixia Mini, at only $399.
More from our friends at The Daily Dot: