This is the first film of GRB’s to star digital talent. Famous YouTubers Grace Helbig, Hannah Hart, and Mamrie Hart have leading roles in the feature film, which was initially distributed online via VHX before becoming available on Netflix in November.
“We have been planning our move into the ‘digital influencer movie world’ for some time,” said Gary R. Benz, president and CEO of GRB, in a statement. The production company has a “digital influencer movie” of its own coming out this summer. Called “Bad Night,” it stars YouTubers Jenn McAllister (JennXPenn on YouTube) and Lauren Elizabeth Luthringshausen.
Nick and Chris Riedell, who directed “Camp Takota,” are also directing “Bad Night” for GRB. GRB has previously distributed its content across countries like France, Germany, Japan, and the UK.