By Sahil Patel
ESPN Deportes is increasing its investment in original, short-form online video programming in the coming year.
The network has announced a new video collection called “Quick Hits,” which will focus on a variety of subject matter relevant to Hispanic sports fans — particularly males, as ESPN Deportes said that in 2014 alone, Hispanic men 18–49 watched 6.7 billion minutes of video across all ESPN digital properties.
The debut collection for “Quick Hits” will feature five series: “SportsCenter Ahora” will offer highlights of the most important plays of the day; “Pitazo Final” will provide soccer analysis from ESPN Deportes experts; “ESPiaNdo” will highlight the best moments and analysis covering American sports (that ESPN covers) including NBA, NFL, MLB, and college; and “Instaviral,” which will spotlight the latest trends in the sports world.
The fifth series, “One Nacion,” is for the recently launched One Nacion website, which delivers ESPN content for US Hispanic sports fans in both English and Spanish. The video series of the same name will cover hot-button topics that are relevant to the bicultural, bilingual audience, and will feature segments that are presented in a mix of both languages. The content will be hosted by Toni Collins and Alfredo Lomeli.
Beyond these series, ESPN Deportes also announced plans to debut a series of short films in October, starting with the premiere of a “30 for 30” film about Teofilo Stevenson, one of the greatest amateur fighters in boxing history.
As for ESPN Deportes proper, the network will soon be available on Dish Network’s Sling TV service, joining sister networks ESPN and ESPN2. The launch is part of Disney and ESPN’s initial carriage agreements with Dish. ESPN Deportes will be available via an add-on bundle that costs $5 per month.