Most people are likely unaware that today is World Water Day. But virtual reality company Vrse knows the score and they’re doing their part to help out with their new short immersive video “The Source,” which debuts today.
“The Source” puts viewers into the world of Selam, a 13-year-old girl from Ethiopia who used to spend every day struggling to find a balance between providing water for her family and pursuing her education, until last year, when they received clean water for the first time.
The video was produced by Vrse.works in collaboration charity: water, a non-profit organization bringing clean and safe drinking water to people in developing countries. To date, it has funded 19,819 water projects in 24 countries bringing clean water to 6.1 million people
Founded by filmmaker Chris Milk and technologist Aaron Koblin, Vrse has produced immersive video content in with the New York Times, the United Nations, Vice, “Saturday Night Live” and artists such as U2.