Approximately 300 staff and freelance employees working on video content for Vice.com, the Viceland cable channel, and Vice programming on HBO have unionized with the Writers Guild of America East and the Motion Picture Editors Guild.
The decision came after a majority of the Vice’s content creators had signed cards with the WGA East and a majority of the company’s post-production employees had signed cards with MPEG through Local 700 of the International Alliance of Theatrical Stage Employees.
WGA East executive director Lowell Peterson said contract negotiations will start soon.
“The WGAE knows it is essential for people who create content in this dynamic environment to have a seat at the table as the way the work is done — the way the content is made and distributed — continue to change,” Peterson explained. “We have built a constructive relationship with Vice management and applaud the company for continuing to respect the right of its employees to engage in collective bargaining.”
“Today’s victory is a huge step for current and future employees at Vice who want to build power and influence at our place of work and throughout the industry,” said The Vice Union Organizing Committee. “We join our previously-organized colleagues at Vice.com and our counterparts at Vice Canada, as well as news, digital media and nonfiction TV creators who have been empowered by the labor movement and successfully negotiated strong union contracts.”
WGA East has also been active in organizing digital news sites including Huffington Post, Gawker Media, and Salon Media.