CBS All Access is continuing its mission to lure subscribers to its platform with reboots of cult classic series, a strategy that has so far done well for the service. The company had its first stroke of luck with the premiere of “Star Trek: Discovery,” an addition that nearly doubled its mobile subscription revenue, according to data from app analytics specialist App Annie. Now, hoping to mimic those results, CBS All Access is working on a “Twilight Zone” reboot with Jordan Peele, Simon Kinberg and Marco Ramirez.
Peele, Kinberg, and Ramirez will executive produce the show along with Win Rosenfeld and Audrey Chon. The series will be produced by CBS Television Studios in association with Peele’s Monkeypaw Productions and Kinberg’s Genre Films.
“‘The Twilight Zone’ was a touchstone in my life,” said Kinberg. “The opportunity to continue its lineage is a dream come true, and I’m so thrilled to be doing it with Jordan, Marco and the team at CBS All Access.”
The series has been revived twice before; once in 1986 on CBS, which ran for 110 episodes, and again in 2002. The 2002 reboot ran for 46 episodes on UPN and featured Forest Whitaker as host. Kinberg was also attached to a reboot that was in development in 2016 at CBS Television Studios, however the project never made it past the development stage.