With around 1.130 million users worldwide, Instagram is a popular social media platform. People use it to communicate, see something new, show themselves, and express their thoughts. Also, many people use this program for business purposes. Yes, today you can use Instagram to make money, and blogging is one of the most popular ways to do this.
For example, imagine that you are running a travel blog. Tell your followers how you hire a 7 seater with rental24.co.uk and drive to the most amazing places in the UK. Along the way, give a few life hacks on finding a cheap hire car. Also, advise which car hire model to choose for a family trip, and don’t forget to accompany your stories and posts with vivid photos and videos, of course.
Many bloggers have managed to appreciate the benefits of working with Instagram. However, it all makes sense if you grow your account and have a large follower base. But what if you don’t? Fortunately, today you can use different ways to improve the quality of your account and promotion. Numerous services will help you use Instagram as efficiently as possible. Consider the most useful of them:
The SendPulse multiplatform solves dozens of marketing tasks, including setting up a response chain for chatbots. You can program answers to the most popular questions from potential customers and trust the bot to communicate. If necessary, connect an operator to each conversation.
Also, SendPulse allows you to respond to account tags in stories, such as thank the user or offer him a discount. When connecting payment systems, you can even set up payment for making orders in the chat. Other useful features include creating subscription widgets and filters for newsletters and collecting user data. The service is also available as a mobile application.
This program allows you to publish scheduled posts and stories. Among the tools are a photo and video editor, GIF creator, and a tool to set hashtags, geolocations, and watermarks to protect materials.
Also, the SMMPlanner’s features include placing photos, text, and videos in stories, creating carousel posts, and publishing links in bio. One of the advantages is working with an unlimited number of profiles, even within the free package.
One of the most popular Instagram services has a wide range of photo editing tools. Lightroom is available both on PC and as a mobile app. Users can enjoy detailed step-by-step guides that help to master editing in practice. So, you can learn the basics of retouching, learn how to build a composition, and use other photo editor tools.
In addition, Lightroom helps you search for photos in the database, recognize people in pictures, and take part in compiling a photo rating. All instructions focus on different user levels, so the program is also suitable for beginners. These features make Lightroom a popular tool for Instagram bloggers.
As a popular service for Instagram bloggers, Canva offers an impressive arsenal of design tools and templates. Blog readers will appreciate the comprehensive educational base on key principles of graphic design, e-commerce trends, new tools and life hacks.
With Canva, you can design postcards, booklets, business cards, calendars and other products. However, social media professionals use a collection of templates, backgrounds, design elements, and other ready-made solutions that enhance the attractiveness of the account.
If you don’t know where to start, check out popular designer Instagram accounts for inspiration and do something similar. All app plans allow for team collaboration, cloud storage, hundreds of thousands of templates, snapshots and graphics, and over a hundred thousand designs.
Collaborations with bloggers are one of the trendiest Instagram promotion tools. Therefore, Trendhero allows you to effectively use your advertising budget. Its functionality covers the search for opinion leaders in a multi-million base, checking the quality of the blogger audience, monitoring comments, advertising, and collecting analytics about subscribers.
The service monitors the promotion efficiency of bloggers and selects potential platforms for cooperation. You can find out what your audience is interested in, what materials they like, and who they follow. As a result, you will enter into cooperation with those media personalities who will effectively advertise you. Also, the service simplifies the process of interaction with bloggers, including direct communication, launching advertising, collecting analytics, and so on.
Do you want to create unique visual content that catches customers? Pixaloop is a photo editor for bringing pictures to life. That is, it turns photos into small videos.
Users note the simple and intuitive interface of the application. Even in the free version, the service doesn’t apply watermarks, as most photo editors do. You can use Pixaloop just as a photo editing application, but its most attractive feature, of course, is the creation of moving objects.
The InShot app for iOs and Android is one of the favorite services of Insta-bloggers. The video editor allows you to add music to the video, cut it, make simple editing, and blur the background, ass text, stickers, and filters. You can also adjust the volume and speed of the music, and even extract audio from the video.
Despite the orientation of the application as an on-the-go video processing service, developers regularly add new special effects, templates, filters, and editing tools. The disadvantage of the free version is the application logo on the processed videos.
Also, you can use InShot as a photo editor. The capabilities of the application don’t replace professional video and photo processing programs, but more than successfully solve the problem of creating short and eye-catching videos for posts, stories, and Reels. For SMM specialists, a big advantage is the easy adjusting the desired frame for various formats.
Beautiful photos are not enough for the account to become more and more popular. You must complete them with accurate, concise, and common hashtags that users will use to find you. So, Websta is a service that will help you generate popular hashtags on a chosen topic.
The program doesn’t require registration and has an intuitive service. Go to the main page and enter a hashtag related to your photo in the search bar. After that, the site will generate the most popular hashtags. Also, the site shows popular Instagram accounts related to the topic of your tag. As a result, you can go to them to find successful ideas for your niche.
Summing it up, we haven’t covered all the tools for maintaining Instagram but tried to cover the key marketing tasks. Free versions and trial periods of these services will allow you to choose those that suit your needs best!