By Sahil Patel
The Washington Post has named Noah Kotch senior editor/director of video.
In the role, Kotch will be responsible for the editorial direction of Post TV, The Post’s in-house video platform. He will oversee video production — in both short and long formats — as well as acquisition and syndication.
“This has been an exceptional year of growth for The Post in video, with average monthly video starts doubling year-over-year and a new record of over eight million video starts set in November,” said Emilio Garcia-Ruiz, The Post’s managing editor for digital, in a statement.
Kotch, who will report to Garcia-Ruiz and work alongside The Post’s GM of video Steven Schiffman, is tasked with continuing that growth. Video content is now present on over 50% of article pages on WashingtonPost.com, said Garcia-Ruiz. Kotch will ensure that videos are embedded into relevant articles and pages on the site, whether the clip is produced by The Post or acquired from an external source, he added.
A long-time news and video veteran, Kotch has previously worked for NBC’s “Today” and is a former head writer for Peter Jennings. He has won three Emmys and a Peabody.
The Post’s video team currently employs more than 40 staffers, led by Garcia-Ruiz and Schiffman.