Quick Breaks is a daily column from the VideoInk editorial staff, which rounds up and features interesting developments in the larger digital video space that we feel you should be at least somewhat aware of. Have tips or suggestions for more Quick Breaks? Send them over to [email protected].
Bank of America is sponsoring Vice News’s newest series, “The Business of Life,” which teaches millennials how to best manage their finances in a talk show format. Daily Beast writer Michael Moynihan will host the series, which will premiere on April 22 on the Vice News YouTube channel. Episodes will run for 20 minutes each and will focus on topics like student debut and family planning with Adam Davidson of NPR podcast “Planet Money” and other experts. Bank of America’s sponsorship is part of its Better Money Habits initiative.
Connor Franta’s memoir debuted today. Called “A Work in Progress,” it focuses on Franta’s transition from “small-town, Midwestern boy” to famous YouTuber. Franta also doles out advice in the memoir published by Simon & Schuster in addition to showcasing his own photography and photos of him as a “Midwestern boy.” A book tour will find Franta in Minneapolis, Houston, New York, and Orlando among other US cities.
Canadian digital comedy channel CBC Punchline will sponsor short-form, web series competition, Beyond the Box: Playing It Short, along with the International Academy of Web Television and the Just for Laughs ComedyPro event. Web series creators can submit their work (episodes must be under 15 minutes each) at ComedyPro’s website by May 8, 2015 so that industry execs from digital platforms can review them and pick the web series they think is best. CBC Punchline will help bring the five finalists to the big web series pitching event on July 25, 2015, which will take place during Just for Laughs ComedyPro (it goes from July 22 to 25 in Montreal).
Conviva, an OTT video optimization company, has released its third, annual “Viewer Experience Report,” which found that consumers expect more from their OTT services than ever before. “Viewers used to be content with an OTT service if the video began playing at all; this is no longer the case,” explained Hui Zhang, Conviva’s CEO. “Consumers now demand a multi-dimensional experience that provides superior picture fidelity, zero resolution volatility, and TV-like viewing quality, and will abandon the streams that do not deliver.” Thus, OTT providers are getting better in some ways (video failures have decreased by nearly 50%, visuals keep getting better), but low resolution experiences are on the same level as they were in 2013. For more of Conviva’s finding, check out the report here.