Actress Jennette McCurdy, best known for her roles on the Nickelodeon series “iCarly” and “Sam & Cat,” has signed a development deal with digital production company Canvas Media Studios to develop scripted series that can live across multiple platforms.
“We are looking forward to working with Jennette who has developed a devoted social following and is now looking for opportunities to engage with her fans in different ways,” said David Tochterman, co-founder Canvas Media Studios, in a statement. “Jennette is a perfect example of how Canvas plans to approach working with talent.”
“She is a very funny, talented artist with the right voice to connect with the Gen Z audience, which is why we are excited to be collaborating with her to develop new projects,” added Bernie Su, co-founder Canvas Media Studios, who co-created of the Emmy-winning transmedia series “The Lizzie Bennet Diaries” and “Emma Approved.”
Now 24, McCurdy began her acting career at the age of eight with an appearance on Fox’s “MadTV” and rose fame with her role as Sam Puckett on “iCarly” (2007–2012) and its spin-off “Sam & Cat” (2013–2014). Following the cancellation of “Sam & Cat,” she created “What’s Next For Sarah?,” a web series on Vimeo in which she starred as an actress who has to find work in the real world after her hit show is cancelled.
McCurdy has also had success as a country singer, recording a self-titled album for Capitol Nashville in 2012, and a writer, penning a series of articles for the Wall Street Journal, beginning with “Off-Camera, My Mom’s Fight With Cancer” in 2011 (her mother succumbed to the disease after a 17-year battle in 2013).
McCurdy can currently be seen in the second season of the Netflix series “Between” (pictured), created by Michael McGowan (“Still Mine”), about a town in which a mysterious disease has wiped out everyone over the age of 21. She also has lead roles in two upcoming films, the psychological thriller “Pet,” co-starring Dominic Monaghan, and the comedy “Little Bitches,” co-starring Kiersey Clemons, and a voice acting guest spot on an upcoming episode of the animated series “Robot Chicken.”
Canvas Media Studios’ recent productions include StyleHaul’s first scripted series “Vanity,” starring Denise Richards and Karrueche Tran, and “Socio,” a pilot for a transmedia crime thriller produced in partnership with Astronauts Wanted about a 19-year-old tech savant and budding sociopath played by India Eisley (“The Secret Life of the American Teenager”) who, in a “Dexter”-like twist, tracks down monstrous criminals with the help of a morally dubious police detective (Michael Copon, “Dystopia”). The company also has a deal with New Leaf Literary & Media (one of the producers of Lionsgate’s “Divergent” series) to build a slate of series based on young adult novels by authors repped by the agency.
“Working with Bernie and David will enable me to connect more creatively with my fans,” said McCurdy in a statement. “They understand better than anyone how to tell stories that take advantage of social platforms which is why I’m thrilled to be working with Canvas Media Studios.”