There are currently over 200 OTT services floating around the US and one new trend that is popping up among them is the emergence of linear channels. What broadcasters accomplished with a full-time 50-100 person staff, OTT companies are now attempting to to do on a much smaller budget and with a much smaller team. But for any OTT business considering to jump into linear, here are some key items to consider.
It is important to have the right technology to make the process smooth
Venturing into unknown territory, which linear is for many OTT companies, can be a tricky task without the proper technology.
George Rausch, former director of content at Pluto.TV and the current Senior Director of Product Marketing and Programming Strat...
Oops! This is a Members Only post! Become a member to access!